We position emerging B2B startups for category leadership
And/or Labs works with founders and growth teams to level up their brand identity, product messaging, and competitive positioning; then package it all into a conversion-ready website in 2 weeks.
VJ is the best B2B marketer I've ever worked with. I'd recommend him to anyone looking for a marketing leader who thrives in early-stage chaos, accelerates the work of revenue teams, and is technically fluent enough to bridge the gap between product and buyers.
Transform
Offerings for startups with established product-market fit.
Makeover Sprint
$10,000Look like a Series C startup in two weeks, minus the big agency price tag.
- Full brand & visual design overhaul
- Full positioning & messaging rewrite
- A site built on modern frameworks
- You own the stack, brand kit, design reference, and the codebase
- Includes $1,000 GTM Audit
Fractional Head of GTM
$6,000/moHire me to fix your most burning go-to-market challenges, one at a time.
- Joint discovery & roadmapping, documenting the scope of work
- 8 tracked hours/week
- 1 open project at any time
- Weekly meeting + async access
- Includes $1,000 GTM Audit
Full GTM Audit
$1,000Get the ground truth you need to start improving your approach to market.
- Benchmark vs. 47 scientific rules
- Includes key SaaS pillars, such as brand, design, pricing, trials, etc.
- Positioning teardown + analysis
- A prioritized list of quick wins
- 30-min live debrief
Vishveshwar epitomizes all that is fresh, new and intriguing. His content is not only interesting to read but also thought provoking. He has an uncanny ability to say the most complex things in the most simple manner, which requires a clear understanding and clarity of thoughts.
Enable
Offerings for startups validating their product-market fit.
Startup Advisor
Advisor equity + $1,000/moI selectively take on advisory roles to help early-stage startups make the right GTM decisions from the start.
- Monthly strategy call
- Help with hiring, raising, board prep
- Discounted service packages
Instructor
Free and paidI host live courses on applied use cases of GenAI to help founders and growth teams get more done with less.
- Free lightning lessons
- In-depth live cohorts (coming soon)
- Qualifies for L&D budget
VJ's eye for design and details with the ability to look at the big picture was unlike any I've seen before and led to a dramatic increase in the productivity level of our marketing team. As a team member and as someone who worked under his leadership, VJ earns my highest recommendation.
Build
Software designed for humans and agents.
Void Patrol
#gameA cyberpunk inspired vertical shoot 'em up with a 5-act story, boss fights, and coin-based revivals.
Play
Slop or Not!
#extensionA Chrome extension that uses 14 linguistic markers to label AI-generated posts on LinkedIn.
Installsaas-grader acme.io ✓ PASS Social proof above fold ✗ FAIL CTA contrast ratio (2.8:1) ✓ PASS Pricing anchor present ✗ FAIL No free trial mention ✓ PASS Headline under 12 words Score: 34/47 — B+
SaaS Grader
#pluginA Claude Code plugin that grades any SaaS site against 47 peer-reviewed marketing best practices.
Install
Tasky
#iosA task management app for ADHD brains, featuring a clean UI, smart sorting, and a "pick for me" button.
Request InviteVJ performed every marketing work we needed until we could afford additional help. His calm demeanour, internal drive, and dry and incredibly appreciated sense of humor made working with him a delight every single day.
VJ is an extremely talented and gifted individual, who knows how to get things done. I have always relied on his out-of-the-box thinking to produce effective content. He is an asset for any media organization.